JOIN
LOG IN
LOG OUT
JOIN
LOG IN
LOG OUT

AFEM x Downtown: Audience Engagement & Fandom Vol. 2

by | Apr 2, 2025 | AFEM x Downtown Editorial Series, Artist News, DSP Relations, Featured Member News, Members |

Sam Thomason writes the new AFEM & Downtown editorial series on Audience Engagement and Fandom

AFEM x Downtown: Exploring Audience Engagement & Fandom in Electronic Music

AFEM has partnered with Downtown for a regular editorial series diving into audience engagement and fandom in today’s electronic music landscape. Each month, we’ll explore key insights on how artists and industry professionals can connect with audiences while examining the trends, technology, and data shaping the future of the industry. You can see the first installment of this series on our website here.

The second installment, “More than Metrics: Understanding the Humans Behind the Streams“ is authored by Sam Thomason (Senior Audience Strategy Manager, FUGA). With over a decade of experience across indies, majors, labels, and distribution, Sam challenges the industry’s narrow focus on superfans and spending metrics. He advocates for a deeper understanding of the emotional, cultural, and community-driven aspects of fandom to build more sustainable artist careers.

Read the full article on Downtown’s website below:

Categories

Archives